13 Nourishing Shampoos for Gray Hair to Help Maintain Your Silvery Strands

Where to buy: From $14, ULTA

When it comes to the best shampoo for gray hair, our favorite is Matrix’s Total Results So Silver. This powerful cleanser is used in salons around the world for one reason and one reason alone — it works. Not only does it  neutralize any would-be brassiness or yellowing that may be occurring, it also does a great job of bringing a shining, shimmering quality to sterling tresses.

One reviewer wrote, “I love this shampoo. It’s great for gray hair — it makes it shiny and silvery. And it smells divine. It also leaves my hair soft and shiny and tangle-free.”

Where to buy: $36, Sephora

If natural beauty is a must for you, pick up a bottle of O&M’s Conquer Blonde silver shampoo. Infused with aloe vera and desert lime, this concoction works to remove dull yellow tones from gray hair, no matter the type. What’s really impressive, however, is what it isn’t infused with. If you’re looking for a sulfate-, paraben-, phthalate-, triclosan-, gluten-, and propylene glycol-free purple shampoo that actually works, you’ve definitely found it.

Where to buy: $12.24, Amazon

Clairol’s Shimmer Lights is one of the most popular shampoos around for those looking to maintain light, silvery locks. On top of being extremely affordable, it uses a protein-enriched conditioning formula to keep hair soft and nourished while simultaneously keeping brassiness at bay for both blonde and gray hair. 

Where to buy: $20, Sephora

Another fan-favorite is Bust Your Brass cool blonde shampoo from Amika. Not only is this ultra-violet hair wash a powerful weapon against brassiness, it’s paraben-, pthaltate-, and a sulfate-free. It also gets a fortifying boost from sea buckthorn berry, vitamins A, D, E, and B, amino acids, and minerals, to name a few.

Where to buy: $15, Amazon

Klorane is a non-purple, plant-based option that still does an excellent job of keeping any unwanted yellow tones out of hair. The secret here is centuary extract, which highlights the natural brilliance of gray hair while keeping warm, yellow tones away.

Where to buy: $27, Sephora

Drybar’s Blonde Ale is the bottle to reach for to brighten your blonde, gray, silver, or white hair. This shampoo uses a combination of violet pigments, lemon extract, chamomile, and keratin to keep hair vibrant, shiny, and strong and neutralize any unwanted warmth that may be present.

Where to buy: $27, Amazon

For ladies whose hair skews a little more on the white side, there’s Davines Alchemic shampoo. The well-know Italian hair brand created this clarifying and toning wash with hydrolyzed milk proteins, so you can rest assured that your strands will not only be yellow-free, they’ll be soft, smooth, and stronger with each use. 

Where to buy: $54, Nordstrom

Much like a purple shampoo, blue shampoo, like this Aveda’s Blue Malva formula, is an excellent choice for anyone that’s looking to keep their gray hair pristine. Gentle and plant-based, this blend of blue malva and coneflower will intensify your grays and balance out your scalp for all-around health.

Where to buy: $31, Amazon

For many women, especially those with curly and natural hair, using a sulfate-free shampoo is not a want, it’s need. L’ANZA’s Healing Colorcare shampoo is a sulfate-free blend of natural viola and lavender toning agents that will remove unwanted warmth from gray, silver, and blonde hair with ease. Plus, its added gugo bark and L’ANZA’s award-winning keratin complex work together to heal and protect. 

Where to buy: $15.13 (Originally $17.33), Amazon

Looking for a purple shampoo that will nourish hair while cleansing it? One ‘n Only’s Shiny Silver Ultra shampoo is the pick for you. Designed to eliminate brassiness from gray hair, it also does a great job keeping hair smooth and moisturized for a straight-from-the-salon look.

In fact, one reviewer said her stylist gave it the seal of approval, writing, “I’ve used this product for two years now on white/grey hair and the outcome is superb. Even my stylist thinks so, and has begun using it professionally. I highly recommend One ‘n Only Silver shampoo.”

Where to buy: $19.99 (Originally $28.93), Amazon

L’Oréal’s Serie Expert Magnesium silver-neutralizing shampoo does just what you’d expect: neutralize yellowing. As one Amazon buyer raved, “This product really cools the yellow your natural grey might have, leaving it shiny and more platinum… and it smells good. It surprised me that a purple shampoo like this could work so well for its intended purpose!”

Where to buy: $29, Sephora

What really sets this SACHAJUAN silver shampoo apart from the rest is its built-in sun protection. Sun damage is a major contributor to hair-yellowing, and the UV filters found in this cleanser not only make it a great shampoo for gray hair, but for summer, to boot. It’s also plenty hydrating, thanks to the company’s proprietary Ocean Silk technology.

Where to buy: $20, Nordstrom

When caring for gray hair, brassiness shouldn’t be your only concern. As we age, hair not only loses pigment and turns gray, it loses moisture and becomes brittle. That’s why it’s super important to make sure you also have a good hydrating shampoo in your roster. We like to reach for Kiehl’s Damage Repairing & Rehydrating shampoo, which is made with Moringa Tree oil, hyaluronic acid, and ceramides that gently cleanse while repairing and fortifying.